This ambitious goal aligns with plans to increase tourism’s contribution to GDP from 3% to over 10%, unlocking vast potential for businesses and investors.
The nation has earmarked over $810 billion in tourism investments, including mega-projects such as NEOM’s futuristic city, the Red Sea Project, and Diriyah Gate. These developments are designed to attract global travelers, offering unique experiences that blend heritage, luxury, and eco-tourism.
Adding to this momentum, Saudi Arabia has been appointed as the host of the 2034 FIFA World Cup, a historic milestone that will significantly boost international interest and tourism. Hosting the World Cup positions Saudi Arabia as a global destination for major events, driving an influx of visitors, boosting hospitality demand, and showcasing its world-class infrastructure to billions worldwide.
The market potential is immense, with tourism-related employment expected to grow to 1.6 million jobs by 2030, compared to the current 600,000. This growth underlines the sector’s critical role in diversifying the economy and creating opportunities for local and international players.
Saudi Arabia’s strategic location, bridging three continents, makes it a natural hub for global tourism. With international flight connections expanding and the introduction of a simplified e-visa system, the country is becoming increasingly accessible to travelers from around the world.
For businesses, this booming sector offers opportunities across hospitality, travel technology, cultural tourism, and more. The government’s focus on public-private partnerships ensures a supportive environment for innovation and collaboration.
Saudi Arabia’s tourism market is not just about growth, it’s about transformation. With vast investments, innovative projects, a clear vision, and the global spotlight of hosting the FIFA World Cup, the sector is set to redefine the global tourism landscape while delivering exceptional returns for stakeholders.
